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Google Ads Management for The Entrance Businesses – Turn Searches Into Customers
Clicks mean nothing without conversions. If your Google Ads are generating traffic but not enquiries, the problem isn’t your budget – it’s how the campaign is built. Better Leads manages full-funnel Google Ads campaigns for The Entrance businesses, covering everything from keyword research and bid strategy through to landing page optimisation and conversion tracking. Every dollar is accounted for. Every lead is traceable.
We’re based in Gosford and we service businesses across The Entrance, Long Jetty, Bateau Bay, and the surrounding area. We meet clients face to face – because understanding your business, your customers, and your local competitive landscape properly is what separates a campaign that performs from one that just runs.
Local Central Coast specialists – not a faceless agency managing your account from afar
Most agencies claim to know your local market. Fewer actually do. We’re based on the Central Coast, we work with businesses across The Entrance, Bateau Bay, Long Jetty, and Tuggerah, and we meet clients in person before starting work. That face-to-face relationship matters – not because the work requires it, but because understanding your business properly produces better campaigns. Local insight drives sharper targeting, more relevant ad copy, and lower cost per lead.
We operate on an exclusive territory model – one business per niche per area. If we’re running Google Ads for a business in your category at The Entrance, we won’t take on a direct competitor. No lock-in contracts, no handoffs to junior staff, and no reporting that obscures more than it reveals. A senior strategist manages your account throughout – the same person you speak to from the first session onward.

Why partner with Better Leads?
Our clients get industry-leading results and amazing returns on investment, no matter what the macro landscape looks like. Why? Because we challenge ourselves to improve, every single day.
- Exclusive Territory
We only work with one business per niche per area to avoid conflicts of interest. - No Long-term Contracts
We earn your business every single month. If we don’t perform, you don’t pay. - Direct Access to Experts
No junior account managers. You work directly with the strategists building your campaigns.
“They completely transformed our lead flow in just 30 days.”
– Neill, Makers Market

Google Ads
Frequently Asked Questions
Everything you need to know about working with us.
This is almost always a landing page or targeting issue. If the page your ad sends traffic to doesn’t match what the ad promised – or isn’t designed to convert – visitors leave without enquiring. We audit both the campaign and the landing page experience as part of our free review. In most cases, landing page optimisation alone produces a significant lift in conversion rate without increasing ad spend.
Remarketing shows ads to people who have already visited your website but didn’t contact you. Most visitors don’t enquire on their first visit – remarketing brings them back. For most service businesses, adding a remarketing campaign alongside search ads meaningfully increases the total number of leads generated from the same budget. We set it up as part of a full-funnel campaign build.
We set up conversion tracking across all meaningful actions – phone calls, form submissions, and click-to-call from mobile. Every lead is attributed back to the keyword, ad, and campaign that generated it. You get access to a real-time reporting dashboard so you can see exactly what’s performing at any point, not just at month end.
It depends on your industry and keyword competition locally. We work with businesses spending from $1,500 to $30,000+ per month on ad spend. In your strategy session we’ll give you a realistic starting figure based on your niche, your average customer value, and what lead volume is achievable within your budget – no inflated recommendations.
Campaign launch is the starting point, not the finish line. In the first 30 to 60 days we gather performance data and make targeted adjustments – refining keyword match types, adding negative keywords, testing ad copy variations, and adjusting bids by device, time of day, and location. By month three most accounts are running at significantly higher efficiency than at launch.
No. We don’t lock clients in. You’re free to stop at any time. We keep clients through results, not paperwork – and in practice, very few leave once a campaign is performing well.
Don’t just take our word for it
See what happens when you partner with a team that cares about your ROI as much as you do.
Get a Custom Marketing
Plan to Double Your Leads
Stop guessing with your ad budget. Our free 30-minute audit reveals exactly where you’re wasting money and how to fix it immediately.
What you’ll get in this free session:
- A complete audit of your current ad campaigns
- 3 ‘Quick Wins’ you can implement today
- A custom roadmap to hit your revenue goals
- Competitor analysis to see what’s working in your niche
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